Violent Political Conflicts Spell Doom For Private Enterprises
Conflict brings irreparable damage to firms, regardless of size or stature, as inventory purchases plummet, supplier are lost and economy collapses
Anxiety Over New Products Makes Us More Likely To Buy Them
According to a recent study from a leading business school, consumer worries shouldn’t be cause for concern for marketers, as research reveals a strong marketing strategy for new products is to induce a feeling of anxiety within the customer.