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Tag: Richard Branson

Celebrity Brand Endorsement Is Worth Billions. What Could Go Wrong?

Using celebrities and athletes to promote your brands has been around for centuries. And now with social media, Cristiano Ronaldo and Beyoncé bring their enormous fan followings to a proven profit-making tactic for both the celebrity and the brand. So, what could go wrong?

symondsgsb March 28, 2023 Leave a Comment

Leadership Lessons From Space

Space exploration requires the very best - from tech, team members and leaders. What can teams back on Earth learn from astronauts?

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Tag: Richard Branson

Celebrity Brand Endorsement Is Worth Billions. What Could Go Wrong?

Leadership Lessons From Space